The 2017 Marvel series Inhumans is often seen as a rare misstep in the Marvel Cinematic Universe— viewers and critics alike were let down by its execution, which lacked the polish and depth that fans had come to expect. Despite its cinematic ambitions—an IMAX premiere and a built-in fanbase—Inhumans landed with a thud, beset by pacing issues, cost-cutting decisions, and thin characterization that betrayed its comic-book potential.
Why the Series Felt Off the Mark
Rushed Production and Budget Shortcuts
The show was produced under a brutal schedule—about six months to shoot and post-produce eight special-effects-heavy episodes. That haste showed in shaky pacing and inconsistent visuals. Scenes often felt unfinished or poorly thought out . Key elements of the source material—like Medusa’s iconic hair and Lockjaw’s presence—were downplayed or altered in ways that felt jarring to fans. Medusa’s hair effect was so troublesome it led to a literal haircut on-screen .
A Disappointing IMAX Launch
Marvel gambled with a theatrical IMAX release of the first two episodes. The gamble flopped — it earned $3.5 million worldwide, far below expectations . As IMAX CEO Rich Gelfond noted, audiences expected blockbuster-level production—not a TV pilot dressed up for theaters .
Reception: A Rare Marvel Misfire
Critical Flop Across the Board
Inhumans sits squarely at the bottom of Marvel’s TV legacy:
- Rotten Tomatoes scores a meager 11%, with consensus citing dull design, uninspired storytelling, and weak characters .
- Metacritic reflects similarly grim sentiment, with a score of 27/100 among critics .
- Media outlets were scathing—IGN gave just 4/10, calling the series “bad from top to bottom.” Digital Spy labeled it “the weakest entry in the Marvel Cinematic Universe to date” .
Audience Reaction Was Equally Harsh
Fans responded in kind. During the premiere, only 34% of social media posts were positive; nearly a quarter were negative—the highest negative reaction among all Marvel premieres at that time . The overall audience rating on Rotten Tomatoes (Popcornmeter) lands around 42%, still low even by harsh standards .
What Went Wrong, Really
Weak Writing Meets Poor Direction
Lots of the criticism hinged on sloppy writing: characters moved without clear motivation, and dialogue felt stiff. Critics described it as “soap-opera melodrama” that lacked sparkle or clarity . Even actors delivered uneven performances—some moments strong, others flat. One viewer called it akin to a poorly staged school play .
Visuals That Fell Flat
For an MCU release, the VFX felt lower-tier. Lockjaw looked off, Medusa’s hair was near-unwatchable, and Attilan lacked visual depth. A WIRED review suggested the cameras captured flaws more than detail—IMAX only highlighted how minimal the effects were .
Misplaced Creative Leadership
Scott Buck, known for controversial stints on Iron Fist and Dexter, was tapped as showrunner. His tendency for cost efficiency may have amplified poor choices—like shrinking iconic characters, minimizing special effects, and limiting what made the Inhumans unique .
Pockets of Interest: Not Entirely Without Merit
Even within the chaos, some elements stood out:
- Iwan Rheon brought energy as Maximus. Critics saw sparks in his villainy .
- Anson Mount’s silent-aggressive presence as Black Bolt occasionally aligned with character lore—but even he was handicapped by script limitations .
- A few fans noted solid story seeds, intriguing twists, and moments of genuine potential hidden under production flaws .
Still, these bright spots couldn’t outshine the broader failure in execution.
Structural Breakdown of the Missed Opportunity
1. Premise with Promise, Execution Without Shine
The idea of a royal superhuman family fleeing a coup on the Moon is rich material. But the execution made it feel small-scale and perfunctory.
2. TV Budget by Marathon, Not by Blockbuster
Trying to film a TV series like a movie stretched resources thin—effects lagged and storytelling seemed forced.
3. Misalignment of Medium and Marketing
An IMAX splash is impressive—but only if the content matches. The disconnect disappointed viewers expecting cinematic scale.
4. Creative Leadership That Prioritized Speed over Substance
Efficiency is great—unless it strips away nuance, depth, and character development. In Inhumans’ case, it did exactly that.
Reflection: What Fans Wanted vs. What They Got
Fans hoped Inhumans would bring the eccentric and intriguing world of Attilan to life. Instead, what arrived felt domestic and undercooked. It’s as if the show was afraid of its weirdness—and that fear showed. One fan summarized it well: interesting concepts, but too many “bad scenes” kept pulling them out of it .
Conclusion
Inhumans: The Marvel Series That Divided Fans earned its reputation through a combination of rushed production, misguided creative choices, and a marketing strategy that raised expectations it couldn’t meet. The potential was there—in premise and cast—but was largely squandered by failings in vision and execution. It remains a cautionary tale: even with a beloved franchise, storytelling and production integrity can’t be compromised.
FAQs
Why did Inhumans premiere in IMAX before airing on TV?
Marvel aimed to build hype with a cinematic debut, but audiences expected blockbuster quality—not a TV pilot stretched onto the big screen. The result was underwhelming .
Was Inhumans the worst Marvel TV show ever?
Yes. Critics gave it an 11% rating on Rotten Tomatoes—making it the lowest-rated Marvel TV series to date .
Did any actors receive praise?
Iwan Rheon (Maximus) earned some praise for delivering a compelling villain, and Anson Mount’s portrayal of Black Bolt had flashes of depth—if only the writing had supported them .
What was the core criticism fans cited online?
Viewers called it melodramatic, poorly written, and visually uninspired. Over a quarter of social media reactions to the premiere were negative—a standout low in Marvel TV launches .
Could Inhumans have succeeded in a different format?
Many fans suggest the Inhumans would’ve fared better in a different medium—perhaps woven into Agents of S.H.I.E.L.D., where tone and production aligned closer to Marvel TV norms .

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